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Home PVN Update

PV UPDATE: What’s Standing Between Shale and Its Next Boom?

Matthew Johnson by Matthew Johnson
April 24, 2025
in PVN Update
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PV UPDATE: What’s Standing Between Shale and Its Next Boom?

The U.S. shale sector is entering a new phase—defined less by how much oil can be drilled and more by how smartly it can be completed. In this week’s Monday Macro View*, we examine the mounting headwinds in the Permian, where rising gas and water cuts, stricter regulations, and creeping cost inflation are converging on an industry already facing capital discipline fatigue.

This growing pressure in U.S. shale mirrors a broader trend of fragmentation in global macroeconomic conditions, which we track in our Market Sentiment Tracker*.In the U.S., strong retail sales mask softening industrial output and a slumping housing market. Europe remains in a holding pattern—trapped between disinflation and stagnation. China, on the other hand, is showing pockets of upside. Exports are up, GDP beat expectations, and industrial output is climbing.

Closer to the ground, the earnings season has started to reflect this strain. In our latest Take Three updates, Halliburton and Baker Hughes paint a mixed picture of the services sector. Halliburton rolled out* its ZEUS platform and launched new automation tools like the Octiv Auto Frac, but saw sharp revenue declines in Asia and Latin America and a 67% drop in net income. Meanwhile, Baker Hughes posted a 14% drop* in Q1 orders, with weaker results across its energy tech segments—though the company continues to lean on LNG and data center demand to stabilize its outlook.

In short, what we’re seeing this week is a convergence of forces—technological, economic, and operational—all pressuring the same core question: can U.S. shale continue to do more with less, even as the “less” becomes harder to work with? The answer will shape not just drilling plans, but also policy risks, global balances, and how capital is deployed across the energy value chain in 2025 and beyond.

Want to go deeper? Explore our full earnings breakdowns, real-time macro tracking, and Primary Vision’s completions intelligence by subscribing to our platform. The best energy insights aren’t found in headlines—they’re built on data: Learn more about a subscription here or email us directly: info@primaryvision.co

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