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Privacy Policy

Last updated: November, 2024

Introduction

We take our responsibility to protect the privacy and confidentiality of our customers’ information, including personal information, very seriously. Primary Vision LLC respects the privacy of our users and believes that keeping your information secure and private is important. We maintain physical, electronic, and procedural safeguards that comply with applicable legal standards to secure such information from unauthorized access and use, or unlawful alteration or unauthorized forms of Processing. We hold our employees accountable for complying with relevant policies, procedures, rules and regulations concerning the privacy and confidentiality of information.

This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website. Please read this privacy policy carefully. If you do not agree with the terms of this privacy policy, please do not access the site.

We reserve the right to make changes to this Privacy Policy at any time and for any reason. Any changes or modifications will be effective immediately upon posting the updated Privacy Policy on the Site, and you waive the right to receive specific notice of each such change or modification.

Third Party Sites

Privacy policies of other websites.

Our company website contains links to other websites, our privacy policy applies only to our website.

Data We Collect

Primary Vision collects the following data: Personal identification information, name, email, phone number.

How do we collect your data?

Primary Vision collects and process data when you: Register online or use or view our website via your browser’s cookies.

Your Rights for Your Personal Data

Right to access: You have a right to request our company for copies of your personal data. We may charge you a small fee for this service.

Right to rectification: You have a right to request our company to correct any information you believe is inaccurate or complete information you believe is incomplete.

Right to erase: You have the right to request our company to erase your personal data, under certain conditions.

Right to restrict processing: You have the right to request that our company restrict the processing of your personal data, under certain conditions.

Right to object to processing: You have the right to object to our company’s processing of your personal data, under certain conditions.

Safeguarding Your Information

Primary Vision is PCI DSS certified and compliant which includes technical and operational requirements for security management, policies, procedures, network architecture, software design and other critical protective measures to prevent fraud, hacking and various other security vulnerabilities and threats.

To create a safe and secure environment for customers our site is SSL certified; all supplied sensitive information is transmitted via Secure Socket Layer (SSL) technology and then encrypted into our database, only to be accessible by those authorized with special access rights to such systems, who are required to keep the information confidential. We also include Digital certificate that is attached along with e-mail or electronic message in order to provide security and authentication, which uses symmetric and asymmetric encryption to ensure message, remains private even if it is intercepted as well as a reliable communication. Our site is also equipped to report Black Hat SEO.

Children’s Privacy

COPPA – Children’s Online Privacy Protection Act

COPPA was enacted by Congress in 1998 and required the Federal Trade Commission to issue and enforce regulations concerning children’s online privacy. The primary goal of COPPA is to protect children’s privacy online (and at the same time on the mobile ecosystem). COPPA puts parents in control over what information from their children is collected and used.

We do not knowingly solicit information from or market to children under the age of 13. If you become aware of any data we have collected from children under age 13, please contact us using the contact information provided below.

Regulations

American Data Privacy and Protection Act (ADPPA)

Primary Vision limits the collection, processing, and transfer of personal data to that which is reasonably necessary to provide our service.

EU GDPR Guidelines

Primary Vision abide by strict GDPR EU guidelines in regard to handling EU citizens’ data to better safeguard the processing and movement of citizens’ personal data. Primary Vision strictly follows the GDPR Data Protection Principles outlined below;

Lawfulness, fairness and transparency — Processing must be lawful, fair, and transparent to the data subject. Purpose limitation — Processing data for the legitimate purposes specified explicitly to the data subject when collected. Data minimization — Collecting and processing only as much data as necessary for the purposes specified. Accuracy — Keeping personal data accurate and up to date. Storage limitation — Only storing personally identifying data for as long as necessary for the specified purpose. Integrity and confidentiality — Processing to be done in such a way as to ensure appropriate security, integrity, and confidentiality (e.g. by using encryption).
Accountability — The data controller is responsible for being able to demonstrate GDPR compliance with all of these principles.
Abiding by new data rule that took effect 2023 for GDPR.

EU-US Data Privacy Framework

Covers several safeguards to help ensure the data of EU citizens is protected, including against unwanted access by U.S. authorities. It holds national surveillance agencies to more stringent standards for data access, and subjects have redress mechanisms for noncompliance.

The core principles of the DPF are as follows:

Notice: Those transferring data must provide notice with certain details about their rights. Choice, Accountability for onward transfers, Security, Data integrity and purpose limitation and Access.

Data Care Act of 2023 covers:

Securing data from unauthorized access, refraining from using such data in a way that will result in foreseeable harm to the end user, and not disclosing data to another party unless that party is also bound by the duties established in Data Care Act 2023.

Data Care Act 2023 authorizes the Federal Trade Commission and specified state officials to take enforcement actions with respect to breaches of such duties.

Consumer Data Privacy and Security Act of 2021 & 2023

Establishes standards for the collection of personal data, including prohibiting us from collecting such data without consent from the individual except as reasonably necessary for certain permissible purposes. Ensures we publish our privacy policy; implement data security programs to safeguard such data; and provide individuals with reasonable access to, and control of, their collected data.

As of July 2024, Florida's Digital Bill of Rights, Oregon's Consumer Privacy Act, and Texas' Data Privacy and Security Act will take effect. On October 1, 2024, Montana's Consumer Data Privacy Act.

Effective on May 13, 2024 the FTC amended the Gramm Leach Bliley Act's Safeguard Rule requiring to notify the FTC within 30 days of discovering a data breach.

California resident Users: The California Online Privacy Protection Act (CalOPPA), The California Consumer Privacy Act (CCPA) and the California Privacy Rights Act (CPRA) as well as other states Consumer Data Protection Act.

Primary vision is aware of CPRA Act imposing new obligations that took effect 2023 and abides by them which include:
• Allowing consumers to opt-out of the sales of personal information
• Allowing consumers to limit the processing of sensitive personal information
• Implement data minimization and purposes limitation principles
• Honoring CPRA consumer requests
• Providing consumers with a privacy notice
• Ensure that your service providers comply with the law
• Establish a data retention period

Primary Vision abides by CCPA, CPRA & CaIOPPA;

California Consumer Privacy Act: to protect the privacy rights and personal data of California residents and aims to safeguards "personally identifiable information" Defined below;
• Identifiers such as a real name, alias, postal address, unique personal identifier, online identifier IP address, email address, account name, Social Security number, driver’s license number, passport number, or other similar identifiers
• Characteristics of protected classifications under California or federal law
• Commercial information including records of personal property, products or services purchased, obtained or considered, or other purchasing or consuming histories or tendencies
• Biometric information
• Internet or other electronic network activity information including, but not limited to, browsing history, search history and information regarding a consumer’s interaction with a website, application or advertisement
• Geolocation data
• Audio, electronic, visual, thermal, olfactory or similar information
• Professional or employment-related information
• Education information, defined as information that is not publicly available personally identifiable information (PII) as defined in the Family Educational Rights and Privacy Act (20 U.S.C. section 1232g, 34 C.F.R. Part 99)
• Inferences drawn from any of the information identified in this subdivision to create a profile about a consumer reflecting the consumer’s preferences, characteristics, psychological trends, preferences, predispositions, behavior, attitudes, intelligence, abilities and aptitudes.

2023 States Acts: Utah Consumer Privacy Act (UCPA), Connecticut Data Privacy Act (CTDPA), Virginia Consumer Data Protection Act, Colorado Privacy Act (CPA)

California Civil Code Section 1798.83, also known as the “Shine the Light” law, permits our users who are California residents to request and obtain from us, once a year and free of charge, information about categories of personal information (if any) we disclosed to third parties for direct marketing purposes and the names and addresses of all third parties with which we shared personal information in the immediately preceding calendar year. If you are a California resident and would like to make such a request, please submit your request in writing to us using the contact information provided below.

Finalized Rule in 2024 the Consumer Financial Protection Bureau (the "CFPB"), under the Dodd-Frank Consumer Financial Protection Act, proposed the Personal Financial Data Rights Rule, which governs access for consumers and data aggregators to personal financial information.

Deletion and Opting Out

If you no longer wish to receive correspondence, emails, or other communications from us, you may opt-out by:
● Noting your preferences at the time you register your account with the Site.
● Logging into your account settings and updating your preferences.
● Contacting us using the contact information provided below

If you no longer wish to receive correspondence, emails, or other communications from third parties, you are responsible for contacting the third party directly.

Primary Vision and its employees are in compliant with Insider Trading and Non-Disclosure of Information Policy, the policy is annually reviewed, and staff are periodically trained for it.

Contact Us

If you have any comments, questions or concerns about any of the information in this Online Privacy Policy, or any other issues relating to the processing of your personal information please contact Our Privacy Policy Officer Cristian Tetlieanu at privacy@pvmic.com

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